Raising awareness of human trafficking and modern-day slavery.


Tracing Their Presence

Red Sand Project is a participatory artwork that uses sidewalk interventions, earthwork installations, and convenings to create opportunities for people to question, to connect and to take action against vulnerabilities that can lead to human trafficking and exploitation.

Red Sand Project installations and events have taken place in all 50 United States and in more than 70 countries around the world. More than 215,000 Red Sand Project toolkits have been requested and/or used by people and groups of diverse backgrounds – from students through educators, businesses through outreach organizations, concerned citizens through celebrities.



Molly Gochman

Dedicated to helping reduce demand for slaves and alleviate vulnerabilities that make populations susceptible to being trafficked, in 2014, Gochman created Red Sand Project.

Molly Gochman is an inter-disciplinary, conceptual artist and activist based in New York City. Her sculptures, photographs, sound works, installations and earthworks incorporate participatory, multi-sensory elements that invite onlookers to awaken their personal expressions of identity and history in both intimate and public spaces.

Learn more about Molly
Sidewalk Interventions

Overlooked populations – refugees, immigrants, girls, and others – are most at risk of being enslaved, spending their lives being exploited for the profit of others. To recognize the overlooked, Red Sand Project’s sidewalk interventions invite you to take the time to find and fill a sidewalk crack with red sand and to then document your sidewalk transformation on social media using #RedSandProject.

These interventions remind us that we can’t merely walk over the most marginalized people in our communities — those who fall through the metaphoric cracks. The simple act of placing sand in a crack or posting a photo on social media may seem inconsequential, but small actions can help raise awareness of the issues facing those who are overlooked.





Border, USA|MX is an evolving earthwork located at 1302 Dennis Street in Houston, Texas. Corruption, poverty and violence have forced thousands of people from Central America and Mexico to flee to the United States to this border in search of security and support. Instead of finding a safe place, they often face discrimination and experience some degree of exploitation. A two-foot-wide, three-foot-high and nearly 300-foot-long trench mirroring the shape of the border between the United States and Mexico was carved out of the grassy land area on Dennis Street and filled with red sand. Border, USA|MX emerges as a form that invites engagement from the community, with picnic tables arranged to foster thoughtful conversations.

Learn more about Earthwork

Red Sand Project Convenings invite people to learn more about human trafficking and ways in which they can get involved in the anti-human trafficking movement. Featuring thought leaders in the arts and social justice fields, films, and other activities, convenings help foster a dialogue and create a space for individuals and organizations to gain new perspectives regarding challenges they face. You can also host a convening in your community. Get in touch to see how we can collaborate.

View our Events


Total Kits Sent: 217,104

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